Visuel David Ménascé

David Ménascé

, Professor, HEC Social Business/Enterprise and Poverty Chair

1 published article

Good Enough Innovation: reconciling social impact and economic viability
Interview

Good Enough Innovation: reconciling social impact and economic viability

Companies are showing a growing interest in the 3 to 4 billion people who live on less than USD 6 a day. On this market, Good Enough Innovation is a way for social business players to combine economic viability with a positive social impact.
David Ménascé